About Us: The Company

Walker Digital’s mission is to use the tools of the digital age to unlock extraordinary value for consumers and businesses.

Walker Digital is a privately held research and development lab led by internationally recognized inventor and entrepreneur Jay Walker. Mr. Walker is best known as the founder of priceline.com and has twice been named by TIME magazine as “one of the top 50 business leaders of the digital age.”

Walker Digital’s mission is to use the tools of the digital age to create business systems that unlock extraordinary value for consumers and businesses. Since our founding in the early 1990s, we have been thinking about a world defined by universal computing, unlimited bandwidth and continuous network access. What we do at Walker Digital is ask, “How can we reinvent businesses given that reality?”

As we have worked to answer this question over the last 20 years, we have invested many millions of dollars to create what is now a broad portfolio of inventions and operating companies. Early on, many of our inventions relied on tools and systems that weren’t readily available, but we were confident would become ubiquitous (i.e., the broadband Internet, the mobile phone network, cloud storage, universal credit/debit card access). As the tools and infrastructure have emerged, Walker Digital has pursued a variety of approaches to bring our inventions to market, either directly or indirectly, and generate an attractive return on our investment in R&D.

Our companies have collectively served more than 100 million consumers, generated billions in revenue and created thousands of new jobs.

Walker Digital has started several operating companies to commercialize our inventions in e-commerce, gaming, publishing, retailing, education and other industries. These companies have collectively served more than 100 million consumers, generated billions in revenue and created thousands of new jobs. Our best-known company, priceline.com, is one of the big success stories of first-generation e-commerce companies with a current market value of more than US$20 billion.

When it makes more sense for another party to take the operational lead, we have licensed our solutions to Fortune 500 companies and small companies alike who share our vision for the future of their industries. This model allows us to focus on continued invention and relies on an existing company with distribution and operational resources to scale our solutions.

Patent protection is a key part of our business model, because it provides us with a period of exclusive ownership during which we can recoup our risk capital and generate a profit from our inventions. As an entrepreneurially driven company, the firm is committed to a flexible approach when it comes to business models, deal terms and allocations of risk.

Legal: As used on this website, “Walker Digital” refers to Walker Digital, LLC and its network of separate operating affiliates, which include, among others, Walker Digital Management, LLC, Walker Digital Gaming, LLC, Walker Digital Table Systems, LLC, Walker Digital Lottery, LLC and Walker Digital Vending, LLC. All materials are copyrights of their respective owners. All rights reserved.

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